This Online Program is a process of understanding of lean startup methodology. The prerequisite is to have passion to discover how a startup can become a real company. Our goal is to provide an experiential learning opportunity showing how engineers, together with scientists, marketers and designers, really build companies.

This launchpad provides real world, hands-on learning of what it’s like to actually start a high-­tech company. This program is not about how to write a business plan. No Business Plan Survives First Contact With A Customer. It’s not an exercise on booksmarts or how well you perform on exams. The end result is not a PowerPoint slide deck for a VC presentation. Instead, you will be getting your hands dirty talking to customers, partners, competitors, meanwhile discovering the chaos and uncertainty of how startups actually work. You’ll work with your team learning how to turn a great idea into a great company. You’ll learn how to use a business model to brainstorm each part of a company and customer development to get out of the classroom to see whether anyone other than you would want to use your product. Finally, you’ll see how agile development can help you rapidly iterate your product to build something customers will use and buy.

Amount of Work

You’ll see how agile development can help you rapidly iterate your product to build something customers will use and buy. Teams have reported up to 20 hours of work each per week. Each week’s need at least 10h of effort.

History

LaunchPad’s Curriculum in inspired in ENGR 245 class of Stanford University, EWMBA 295T of Berkeley University and B7739-002 Columbia University. Until now, it helped more than 200 teams to improve their Acquisition, Activation, Retention, Revenue & Referral in average of 30%. They test 4.521 hypotheses, conduct 3.426 interviews and pivot 346 times. LaunchPad doesn’t guarantee that startups will succeed more. It does guarantee that if they follow the process, they will likely fail less.

Contents

Contents are is structured in 20 Modules, plus 20 canvases associated work. That tools will allow you build the hypotheses of your business model and begin the process of validating the riskiest.